NEW PACKAGE DESIGN
HELPS USERS POUR CONTENTS EVENLY
The effectiveness of many products depends upon the user’s ability to uniformly pour the item from its container. TricorBraun resolved that challenge for a liquid deicer manufacturer that wanted to broaden its customer base from airports to homeowners. For the deicer to work properly, it had to be applied in the correct amount to icy driveways and sidewalks.
The patented design solution, that recently earned the National Association of Container Distributors’ Silver Award, involved both the container’s closure and its handle, according to Craig Sawicki, executive vice president of TricorBraun Design and Engineering.
The closures feature holes that distribute the bottle’s contents in a shower pattern rather than straight down.
The large handle’s location midway on the 128-ounce container’s spine, rather than near the top, helps the user balance the jug as the product is poured and the center of gravity shifts.
TricorBraun is one of the world’s leading suppliers of packaging with 30 distribution centers throughout North America. St. Louis-based TricorBraun is one of the nation’s leading designer, developer and supplier of rigid packaging for a wide range of industries. The company has more than 100 years of experience in design, engineering and global sourcing which allows it to offer it’s customers a comprehensive array of rigid packaging options engineered to deliver success. For more information, please visit www.tricorbraun.com